Three Gems on Leadership, Luxury, and Innovation with Luciane Serifovic

Updated: Mar 11

In this episode, I speak with the phenomenal Luciane Serifovic, luxury real estate powerhouse. She's a thought leader and CEO and founder of Luxian International Realty. She brings a habitable philosophy to her clients and agents, which means securing the homes or investments of their dreams, enjoying their families and friends, and having healthy and sustainable lifestyles. That's why Luciane founded Luxian Realty: to address the need for remarkable and luxurious real estate experiences for high net worth sports and entertainment clients. Her mission is opening the door to the world's most prized gems: luxury real estate, elite buyers, and exclusive investments anywhere in the world, while at the same time finding breakthrough opportunities to address poverty.


16 years ago, Luciane walked into a real estate office in Manhattan and convinced the manager to give a young woman from Brazil who spoke little English and knew little about New York City a chance. Since then, and for the past 16 years, she has managed the sales of thousands of transactions, multi-millions of dollars in high-end New York real estate, secured properties and investments for clients in nearly all regions of the world, coached hundreds of agents, built the most successful real estate offices in the nation, and appeared in many speaking and media engagements.


In addition to being a champion fitness model, Luciane authored the book Handle it: Get It Together and Finally Have It All. The book is an inspirational immigrant story with a view of how women can succeed at work and home while using obstacles as life lessons to achieve their dreams.




Luciane used her work ethic to climb the ranks as a real estate executive and then to found and lead her own company. Learn how her experience can be used to empower other aspiring women leaders.


1. Ditch self-doubt

  • As women, we always want to be excellent. And we always think we're not good enough. Sometimes you have to go through the process of wanting to grow, even if you don't feel ready. Even when you find yourself in situations in which you think you don't have the skills, you’ll figure it out.


2. Act as if

  • Acting as if helps build that self-belief. You may be a senior manager, but want to be a managing director. Begin to think and add value at that next level.


3. Ask for it

  • It is ok to raise your hand and ask for what you want.


Get ALL the immigems here → Listen to Luciane and I discuss these three rules and much more on the full Brilliance Beyond Borders podcast on Apple Podcasts, Spotify, or on my website!


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